YOUR OPPORTUNITY
YOUR OPPORTUNITY
You are heading the full On Trade Channel across Belgium & Luxembourg, responsible for both “sell in” & “sell out”, so including On Trade Wholesale Channels, On Trade Key Accounts and Front Line Sales.
As Sales Manager On Trade & WHS BeLux, you drive the strategy and implementation of the full On Trade BeLux business plan, achieving results by leading, coaching and developing your teams.
You create legacy of Bacardi in the On Trade scene, driving key decisions that will significantly affect Bacardi’s presence in all core Bars, Clubs, Restaurants and Hotels.
You empower your teams to bring our brands to life, by building brilliant and strategic partnerships and relationships with customers. And you ensure the performance and growth of Bacardi’s Brands through searching new business opportunities, driving distribution and connecting with our customers.
ABOUT YOU
The On Trade world knows no secrets to you, you are a true advocate of our brands and put our customer at the heart.
Your strategic mindset, drive for results and energy, together with your inspiring leadership and interpersonal skills set you and your teams up for success.
RESPONSIBILITIES
- Develop, implement and manage the strategy for On Trade, designing the business plans for Belgium & Luxembourg, based on delivery of commercial priorities & the countries Integrated Activity Plan, both on Wholesale and Front line sales level;
- Manage and own the price plans, discount plans and budgets, enabling a growth mindset; Optimize and implement the Bacardi Sales Model;
- Steer your teams towards excellence, enabling them to become the best version of themselves, by creating an atmosphere of learning and change agility and fostering an open feedback and constructive conflict culture;
- Drive excellent executive by letting your teams deliver on key financial targets (NSV, Gross Margin, Overheads, Profitability, ROI, Value Share), as well as on Pictures of Success (PoS) targets in partnership with customers / distributor;
- Oversee the monthly & quarterly territory / channel / account performance, partnering up with the Commercial Excellence team and with customers / distributors to ensure delivery of forecast and budget (volume / value / execution) in line with Bacardi Scorecard
- Deliver impact from customer and purchaser programs agreed in the Countries IAP, managing resources and capacity against KPIs and territory targets
- Build and maintain effective long-term relationships with Wholesale and Key & Field On Trade customers, key stakeholders & distributors
- Differentiate service levels by outlet, maximizing the effectiveness and efficiency of the Wholesale, Field & Key Account team
- Communicate effectively with customers to seek inputs for product and service improvement and resolve issues
SKILLS
- Commercial experience in sales team leadership, key account management and/or marketing role
- Experience of Coaching, Developing and Mentoring others
- Demonstrable track record of developing and implementing sales plans, delivering Commercial priorities and country integrated activation plan
- Highly developed commercial acumen, strong P&L understanding, and strong understanding of managing the Bacardi scorecard on territory, channel and account performance
- Strong strategic & analytical skills
- Well-developed communication / presentation skills and strong networking & interpersonal skills
- You are comfortable communicating in Dutch, French and English, both written and spoken
- You enjoy leading, engaging and motivating a team
- You are Pro-active, Goal-oriented and Passionate about delivering sustainable results and constantly seek to improve
- You have the customer at the heart. You easily build and maintain great relationships with (key) customers, key stakeholders and distributers
- You demonstrate Resilience and can help build this in others, through nurturing a strong ‘family’ culture
- You demonstrate entrepreneurial thinking and are fearless in looking for new ways to achieve better results
leadership agility
At Bacardi we care deeply about finding brilliant talent who can bring the following personal attributes to help elevate our 3Fs: Fearless, Family, Founder culture to the next level.
- Belonging: You have a strong capacity to create a culture of ‘Belonging’, where people feel appreciated for who they are, what they do, and who they can become
- Self-Awareness: You have high levels of self-awareness, are reflective and know yourself well, understanding both your own strengths and weaknesses and your impact on others
- People Agility: You bring a deep ability to understand and relate to people and navigate through tough situations to harness and multiply collective performance
- Results Agility: You demonstrate consistent delivery of results in first-time situations by inspiring teams, exhibiting a presence that builds confidence in yourself and others.
- Mental Agility: You can think critically to penetrate complex problems and expand the possibilities by making fresh connections. You think strategically whilst being execution focused and bring creativity to the challenges you’re presented with
- Change Agility: You have a deep natural curiosity, desire to experiment and ability to effectively deal with the heat of change. You have a growth and learning mindset: ready to test, stumble, learn and apply from experience
Disclaimer: Bacardi seeks talent from all backgrounds to bring diversity of thought, agility and capability to our organization across the globe. We promote a working environment where all employees are treated and rewarded fairly. We do not tolerate any form of discrimination that adversely affects individuals or groups on the basis of national origin, race, color, religion, sex, gender, sexual orientation, marital status, disability, age, and any other legally protected aspect of a person's identity.
perks of working with us
- Competitive Pay Package
- Competitive Holiday/Paid Time Off, plus additional days offered ( i.e., volunteer day, allowing you to give back to the community)
- Retirement/Pension Plan
- Medical, Critical Illness, and Life Insurance
- Calm Meditation App subscription (free)
- Employee Assistance Programs
- Best-in-class, family-friendly, and inclusive leave policies
- Flexible work arrangements (depending on role/office/site location)
- Access to E-learning Platforms and Career Development programs
- Travel Discounts ( i.e., hotel and car rental)
- And much more!
The benefits /perks may vary depending on the nature of your employment with Bacardi, your work location, and are subject to change.
Some benefits may be subject to an employee contribution.
Some benefits may be fully or partially subsidized. Incentive plans are linked to the nature of your employment and can vary based on region, market, function or brand.
Be a Part of Our CultureOur Culture
BE Fearless
We empower our teams to question, challenge and innovate.
This means adopting an agile mindset, being comfortable with trying new things and taking risks, without being reckless.
BEHAVE LIKEFamily
We treat each other, and our communities, like family. Always.
We are all ‘Primos’ (Spanish for cousins) at Bacardi. Being part of the family gives you the support you need to be the best you can be.
THINK LIKE AFounder
The spirit of entrepreneurship is at the heart of everything we do.
Everyone at Bacardi sees this business as their own. We do the right thing for the business and take accountability for our work.
Life Inside BacardiCareer Stories
Be Fearless, act like a Founder.
Follow our Primos on their journey to success. Where did they start and what’s it like to work for Bacardi? You too can be part of our story.
