Senior Demand Planning Analyst – Global

About the Role

At Bacardi, Demand Planning is at the core of our transformation toward a data-driven, insight-led Integrated Business Planning (IBP) model.

As a Senior Demand Planning Analyst, you will be responsible for developing and managing a robust statistical baseline forecast, while translating data into actionable insights that support key business decisions.

You will operate at the intersection of data, business understanding, and cross-functional collaboration, influencing stakeholders across Commercial, Finance, and Supply Chain globally—while embodying Bacardi’s values of Fearless, Family, Founders, and Forward.

Key Responsibilities

1. Statistical Forecasting & Baseline Ownership

• Develop, manage, and continuously improve the statistical baseline forecast using historical data, market insights, and advanced tools (e.g., SAP IBP)
• Apply forecasting techniques (e.g., best-fit models, segmentation, aggregation/disaggregation)
• Validate forecasts through multiple data sources and business inputs
• Manage forecast adjustments within defined governance frameworks

2. Forecast Analysis & Insight Generation

• Analyze forecast variations and identify key drivers, risks, and opportunities
• Conduct root cause analysis and translate findings into actionable improvements
• Generate and communicate forecast assumptions and ranges
• Leverage advanced analytics, including AI/ML models, to enhance forecasting performance

3. Stakeholder Collaboration & Communication

• Communicate forecast updates, accuracy, and assumptions to planners and business stakeholders
• Partner with Sales, Marketing, Finance, and Supply Chain to understand demand drivers
• Facilitate alignment to build a single, consensus demand plan
• Challenge assumptions constructively to improve forecast quality

4. Performance Management & Continuous Improvement

• Track and report key forecasting metrics:
  • Forecast Accuracy / Bias
  • Forecast Value Add (FVA)
  • Forecast Volatility
• Use metrics as process health indicators, driving continuous improvement
• Identify and implement opportunities to enhance forecasting performance
• Ensure adherence to global standards, processes, and governance frameworks

5. Data, Technology & Forecasting Capability Evolution

• Play an active role in shaping the future of Bacardi’s demand planning capabilities by partnering with Technology and Data Science teams to adopt next-generation forecasting solutions
• Work in close collaboration with Tech teams to continuously enhance tools, models, and data architecture
• Support the integration of predictive analytics and advanced forecasting models into planning processes
• Translate business needs into clear requirements for technology teams
• Identify opportunities to improve forecasting through digital innovation and external best practices
• Act as a bridge between business and technology, ensuring solutions are both analytically robust and business-relevant

What We’re Looking For

Experience

• Experience in FMCG within both market and global supply chain environments, with a strong understanding of end-to-end demand drivers
• Broad experience across Demand, Supply, Sales, and/or Production Planning, enabling effective participation in end-to-end IBP processes
• Proven track record in continuous improvement, applying Lean principles and leveraging digital tools to enhance forecasting performance and process efficiency
• Strong expertise in S&OP / IBP processes, including demand review, scenario planning, and cross-functional alignment
• Experience in project management and planning system implementations, working closely with IT and digital teams to drive adoption and support capability evolution
• Experience working in environments undergoing planning transformation, such as IBP implementation or predictive analytics adoption (preferred)

Technical Skills

• Strong statistical and analytical capabilities
• Experience with forecasting techniques and demand modeling
• Proficiency in tools such as:
  • Excel / Google Sheets
  • BI tools (e.g., Power BI, Looker)
  • SQL / Python (preferred)
  • SAP IBP (strong advantage)
• Understanding of AI/ML applications in forecasting

Core Capabilities

• Ability to translate data into clear, actionable business insights
• Strong problem-solving and conceptual thinking
• Ability to assess end-to-end supply chain impact
• Excellent stakeholder management and influencing skills
• Ability to operate in a complex, fast-paced, global environment

Behaviors (Aligned to Bacardi Values)

• Fearless: Challenges assumptions, embraces innovation, and drives change
• Family: Collaborates effectively and builds strong, trust-based relationships
• Founders: Acts with ownership, curiosity, and entrepreneurial mindset
• Forward: Continuously seeks improvement and embraces data-driven, future-focused thinking

Education

• Bachelor’s or Master’s degree in Supply Chain, Data Analytics, Statistics, Engineering, or a related field
• Certifications in analytics, forecasting, or supply chain are a plus
• Fluent English; Other local languages an asset

Success in This Role

You will succeed if you:

• Deliver accurate, unbiased, and value-adding forecasts
• Clearly explain the “why” behind the numbers
• Influence business decisions through insight, not just data
• Enable alignment across Commercial, Supply, and Finance teams
• Contribute to building a world-class, data-driven Demand Planning capability

Working Setup

• Hybrid working model
• Limited travel required

At Bacardi we care deeply about finding brilliant talent who can bring the following personal attributes to help elevate our 3Fs: Fearless, Family, Founder culture to the next level.

• Belonging: You have a strong capacity to create a culture of ‘Belonging’, where people feel appreciated for who they are, what they do, and who they can become
• Self-Awareness: You have high levels of self-awareness, are reflective and know yourself well, understanding both your own strengths and weaknesses and your impact on others
• People Agility: You bring a deep ability to understand and relate to people and navigate through tough situations to harness and multiply collective performance
• Results Agility: You demonstrate consistent delivery of results in first-time situations by inspiring teams, exhibiting a presence that builds confidence in yourself and others.
• Mental Agility: You can think critically to penetrate complex problems and expand the possibilities by making fresh connections. You think strategically whilst being execution focused and bring creativity to the challenges you’re presented with
• Change Agility: You have a deep natural curiosity, desire to experiment and ability to effectively deal with the heat of change. You have a growth and learning mindset: ready to test, stumble, learn and apply from experience

Disclaimer: Bacardi seeks talent from all backgrounds to bring diversity of thought, agility and capability to our organization across the globe. We promote a working environment where all employees are treated and rewarded fairly. We do not tolerate any form of discrimination that adversely affects individuals or groups on the basis of national origin, race, color, religion, sex, gender, sexual orientation, marital status, disability, age, and any other legally protected aspect of a person's identity. 

U.S. applicants have rights under Federal Employment Laws