This is not just a role, it's a chance to lead one of the most strategically important growth engines for Bacardi in Europe. As Innovation & Insight Manager, you will be at the forefront of transforming how we innovate across categories, brands, and markets, fueling our ambition to deliver cash and profit through consumer-led, commercially powerful innovation.

With seismic shifts in consumer behaviour, evolving category dynamics, and a rapidly changing customer landscape, the need to renovate and future-proof our innovation pipeline has never been more urgent. This role is your opportunity to harness deep insights, decode macro trends, and translate them into bold, breakthrough ideas that resonate with tomorrow’s consumer.

You’ll bring together left-brain rigour (data, insight, commercial acumen) with right-brain creativity (bold ideas, consumer empathy, and brand storytelling) to identify new growth spaces, bring commercially smart growth opportunities to light, and orchestrate best-in-class launches across our iconic portfolio.

This is a high-impact, cross-functional role that works across multiple categories and markets, partnering with global and regional teams, operations, and external collaborators. You’ll also help shape the regional innovation strategy, coordinate market inputs, and champion external trends—ensuring Bacardi stays ahead of the curve and

connected to what’s next.

If you thrive on creative friction, strategic thinking, and collaborative execution—this is your opportunity to make a real impact and shape the future of Bacardi in Europe.

RESPONSIBILITIES - WITH OUR CONSUMER AT THE HEART YOUR KEY FOCUS WILL BE

·        Innovation opportunity identification:

Decode emerging consumer behaviours, macro trends, and shifting category and market dynamics to uncover new growth spaces. Your insight-led approach will inform our regional innovation strategy and pipeline choices, ensuring relevance and impact.

·        New product development:

Using the global innovation framework (ex-Innovapp), lead the development of new products in partnership with global marketing. Collaborate across brands, operations, and external partners to craft compelling concepts, packs, and liquids. You’ll be accountable for P&L and commercials, driving profitable regional scale.

ABOUT YOU – THE QUALITIES TO CREATE YOUR LEGACY

You are an insight-led professional, a born innovator with proven experience in bringing new products to market successfully. You combine left-brain analytical thinking with right-brain creativity, and thrive in dynamic, cross-functional environments.

·        Proven growth mindset with strong learning agility and leadership skills

·        Minimum 5 years relevant experience (Innovation, Consumer/Brand Marketing, Strategic Insights & Analytics) and proven success in developing and launching new products

·        Experienced in project management, having led complex, cross-functional projects with internal and external partners

·        Curious and empathetic, able to work across diverse teams and styles

·        Resilient and positive under pressure

·        Skilled at influencing stakeholders across levels, functions, and geographies

·        Commercially astute, confident managing a P&L and translating data into insights and business value

·        Able to lead cross-functional teams, delegate effectively, and inspire brilliant execution

·        Fluent in English; additional WEUR languages (Spanish, French, German, Dutch, Italian) are a plus

·        Best-in-class commercialisation:

Partner with EUROC ICM to deliver launch excellence at scale. You’ll ensure timely delivery of sell-in tools and launch assets, and track performance post-launch to continuously improve our approach.

·        Innovation expertise and capability building:

As a thought leader in innovation, you’ll help upskill the EUROC marketing community and work closely with the global

innovation team to evolve our processes and capabilities.

·        External radar:

Be our eyes and ears on the outside world—monitoring industry trends, competitor activity, food & beverage innovation, and macro shifts. You’ll regularly share actionable insights with the regional innovation and marketing teams to keep us ahead of the curve.

·        Tool mastery:

Deep knowledge of all Innovation Tools (Innovapp, Innovation Dashboard, Anaplan Inno app, Commercialization tracker) will be essential to drive efficiency and visibility across projects.

At Bacardi we care deeply about finding brilliant talent who can bring the following personal attributes to help elevate our 3Fs: Fearless, Family, Founder culture to the next level.

• Belonging: You have a strong capacity to create a culture of ‘Belonging’, where people feel appreciated for who they are, what they do, and who they can become
• Self-Awareness: You have high levels of self-awareness, are reflective and know yourself well, understanding both your own strengths and weaknesses and your impact on others
• People Agility: You bring a deep ability to understand and relate to people and navigate through tough situations to harness and multiply collective performance
• Results Agility: You demonstrate consistent delivery of results in first-time situations by inspiring teams, exhibiting a presence that builds confidence in yourself and others.
• Mental Agility: You can think critically to penetrate complex problems and expand the possibilities by making fresh connections. You think strategically whilst being execution focused and bring creativity to the challenges you’re presented with
• Change Agility: You have a deep natural curiosity, desire to experiment and ability to effectively deal with the heat of change. You have a growth and learning mindset: ready to test, stumble, learn and apply from experience

Disclaimer: Bacardi seeks talent from all backgrounds to bring diversity of thought, agility and capability to our organization across the globe. We promote a working environment where all employees are treated and rewarded fairly. We do not tolerate any form of discrimination that adversely affects individuals or groups on the basis of national origin, race, color, religion, sex, gender, sexual orientation, marital status, disability, age, and any other legally protected aspect of a person's identity. 

U.S. applicants have rights under Federal Employment Laws