YOUR OPPORTUNITY
- Your deep commercial knowledge, ability to develop strategic relationships and lead a sales team will be key to your success in this role.
- You will be accountable for creating value through driving sales and developing strong relationship with key customers.
- Madrid is a key city focus for Bacardi and our brands. We are looking for a strong commercial leader who can lead our growth agenda through continuous opportunity identification and close collaboration with clients.
- You will create the legacy of Bacardi and drive the company’s presence and growth in Spain.
- Lead by example, Develop & Inspire Talent.
- Focus on execution & delivering result.
- Focus externally: Winning mindset.
RESPONSIBILITIES
- Market Visits: Maintain an updated view of in-market RSPs for all markets and all categories through regular in-market visits. Ensure the best execution of Brand Plans with distributors and local trade.
- Relationships: Build strong, mutually beneficial relationships with On Trade owners, On Trade Groups and capitalize on synergies with wholesalers and distributors.
- Brand Equity: Build Bacardi brand equity by leading and motivating a team of Business Managers, optimizing the best execution of the local marketing mix in line with the brands’ global strategies, capturing market dynamics and react to growth opportunities.
- People development: Responsible for the development of your direct team, through the monitoring of individual development plans, coaching and accompanying outings in the market, review and monitoring of results of your objectives.
- Sell Out: Driving and monitoring distributors sales through your business managers team, as a leverage of NSV and GP achievement.
- Distribution: Ensure optimum distribution on our direct clients, improving visibility of our brands.
- Financial Targets: Deliver key financial targets (NSV, Gross Margin, Overheads, Profitability, ROI, Value Share) versus budget with rigor and precision.
SKILLS & EXPERIENCE
- Customer Focus & Negotiation: Strong customer focus and negotiation skills, specialized developing, monitoring and achieving commercial agreements, enabling growth and leadership of our brands into our clients, delivering results guarantee win-win situation.
- Market Knowledge: Spirit industry expert, with experience in Madrid On Trade channel.
- Team Management: Previous experience of minimum 5 years, leading high performance teams, with empathy and focus on developing talent of direct reports.
- Field Sales experience of minimum 10 years in a leading FMCG company.
- Flexibility: Time flexibility and live the On Trade lifestyle.
- Analytical Capability: Strong analytical capability to work with figures. Good financial acumen and exposure to managing sales and P&Ls with rigor.
- Strategic Thinking: Lead strategically and know your business. Think big with a winning mindset.
- Leadership: Lead by example, develop and inspire talent.
- Self-Motivated: Be organized, self-motivated and confident.
- External Focus: Focus externally to win. Drive execution and results.
- Language Proficiency: Fluent in Spanish and English.
- Founder Spirit: Achieve targets in a profitable way through relational marketing to empathize with top clients. Living the business as if it is your own, doing things right and taking accountability for you work.
- Fearless: Focus externally to win, seek new business opportunities, challenging status quo, adopting an agile mindset and being comfortable with trying new things and taking risks, without being reckless.
- Family: Make the matrix work, be a team player, help others, strengthening the sense of belonging and family value among all primos.
LEADERSHIP AGILITY
At Bacardi we care deeply about finding brilliant talent who can bring the following personal attributes to help elevate our 3Fs: Fearless, Family, Founder culture to the next level.
- Belonging: You have a strong capacity to create a culture of ‘Belonging’, where people feel appreciated for who they are, what they do, and who they can become
- Self-Awareness: You have high levels of self-awareness, are reflective and know yourself well, understanding both your own strengths and weaknesses and your impact on others
- People Agility: You bring a deep ability to understand and relate to people and navigate through tough situations to harness and multiply collective performance
- Results Agility: You demonstrate consistent delivery of results in first-time situations by inspiring teams, exhibiting a presence that builds confidence in yourself and others.
- Mental Agility: You can think critically to penetrate complex problems and expand the possibilities by making fresh connections. You think strategically whilst being execution focused and bring creativity to the challenges you’re presented with
- Change Agility: You have a deep natural curiosity, desire to experiment and ability to effectively deal with the heat of change. You have a growth and learning mindset: ready to test, stumble, learn and apply from experience
Disclaimer: Bacardi seeks talent from all backgrounds to bring diversity of thought, agility and capability to our organization across the globe. We promote a working environment where all employees are treated and rewarded fairly. We do not tolerate any form of discrimination that adversely affects individuals or groups on the basis of national origin, race, color, religion, sex, gender, sexual orientation, marital status, disability, age, and any other legally protected aspect of a person’s identity.
PERKS OF WORKING WITH US
Compensation, Paid Time Off & Retirement
Compensation, Paid Time Off & Retirement
- Competitive Pay Package
- Competitive Holiday/Paid Time Off, plus additional days offered ( i.e., volunteer day, allowing you to give back to the community)
- Retirement/Pension Plan
Health & Wellbeing
Health & Wellbeing
- Medical, Critical Illness, and Life Insurance
- Calm Meditation App subscription (free)
- Employee Assistance Programs
- Best-in-class, family-friendly, and inclusive leave policies
Additional Benefits
Additional Benefits
- Flexible work arrangements (depending on role/office/site location)
- Access to E-learning Platforms and Career Development programs
- Travel Discounts ( i.e., hotel and car rental)
- And much more!
Be a Part of Our Culture
BE Fearless
We empower our teams to question, challenge and innovate.
This means adopting an agile mindset, being comfortable with trying new things and taking risks, without being reckless.
BEHAVE LIKE Family
We treat each other, and our communities, like family. Always.
We are all ‘Primos’ (Spanish for cousins) at Bacardi. Being part of the family gives you the support you need to be the best you can be.
THINK LIKE A Founder
The spirit of entrepreneurship is at the heart of everything we do.
Everyone at Bacardi sees this business as their own. We do the right thing for the business and take accountability for our work.
LIFE INSIDE BACARDI Career Stories
Be Fearless, act like a Founder.
Follow our Primos on their journey to success. Where did they start and what’s it like to work for Bacardi? You too can be part of our story.